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Added On: 262 days ago
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Inside GOLF Magazine features three new golf ball models from Bridgestone, Titleist and Nike Golf. Here is the transcript: WELCOME BACK TO INSIDE GOLF MAGAZINE, BROUGHT TO YOU IN PART BY GOLF MAGAZINE, THE GAME?S MOST WIDELY READ GOLF PUBLICATION. PICK UP A COPY AT NEWSTANDS TODAY. LET?S LEARN MORE ABOUT SOME OF THE BEST GOLF BALL TECHNOLOGY. UP FIRST WE LEARN MORE ABOUT THE NEW GOLF BALLS FROM BRIDGESTONE GOLF AND OUR HOST JESSICA MARKSBURY TAKES THE BRIDGESTONE BALL FITTING CHALLENGE. WE?RE OUT HERE ON THE PGA TOUR AND, TODAY, WE?RE LEARNING ALL ABOUT THE GOLF BALL. I HAVE TODD CORUM HERE FROM BRIDGESTONE TO TALK TO US ABOUT THE B330 FAMILY OF GOLF BALLS. TODD, THERE?S THREE VARIETIES, A LOT TO TALK ABOUT. LET?S START WITH THE TOUR B330. WE'VE GOT THE TOUR B330, WE'VE GOT THE B330S AND WE'VE GOT THE RX. THE B330 IS PLAYED ON TOUR BY OUR PGA TOUR PROFESSIONALS. IT IS A FIRMER BALL, MORE DISTANCE OFF THE TEE, A BIT OF SPIN AROUND THE GREENS. THIS DAY AND AGE, PLAYERS ON TOUR, THEY?RE NOT LOOKING FOR A LOT OF DISTANCE. MOST OF THEM ARE PRETTY LONG OFF THE DRIVER, ANYWAY. SO WHEN THEY WANTED A SOFTER GOLF BALL, THEY WANTED A BALL WITH MORE FEEL AROUND THE GREENS, SOFTER WITH THE WEDGES, SOFTER WITH THE IRON SHOT. THAT?S WHEN WE DEVELOPED THE B330S. JESSICA MARKSBURY: HOW ABOUT THE B330RX? I HAVE TO SAY I'M PERSONALLY INVESTED IN THIS BALL BECAUSE, I PARTICIPATED IN A BRIDGESTONE BALL FITTING, RECENTLY, AND THIS WAS MY SELECTION. BRIDGESTONE REP: GOLFERS STILL WANT THE FEEL OF A SOFT GOLF BALL AND THE PERFORMANCE AROUND THE GREEN OF A TOUR-CALIBER GOLF BALL BUT, THEY WERE NOT SWINGING THE CLUB FAST ENOUGH TO MAXIMIZE THEIR DISTANCE OR TO GET ENOUGH SPIN AROUND THE GREENS. SO THAT?S WHY WE DEVELOPED THE B330RX, WHICH IS A GOLF BALL FOR SWING SPEED BETWEEN 85 AND 105 MILES AN HOUR, WHICH IS STILL A TOUR-CALIBER GOLF BALL BUT, IT?S MADE FOR AMATEUR SWING SPEEDS. ONE THING THAT WE'VE ALWAYS THOUGHT AT BRIDGESTONE IS, ONE SIZE DOESN?T FIT ALL. SO WE DEVELOPED THE BRIDGESTONE BALL-FITTING CHALLENGE ABOUT TWO YEARS AGO AND, WHAT WE FOUND OUT IS, THAT 70 PERCENT OF THE PEOPLE ARE PLAYING THE WRONG GOLF BALL FOR THEM. I THINK THAT?S WHAT WE FOUND OUT WITH YOU, AS WELL. >> MATT, I HIT THE BRIDGESTONE B330RX, HOW DID I DO? >> WHAT WE LIKE ABOUT THE RX IS, THE FIRST ONE DESIGNED FOR SWING SPEEDS BETWEEN 85 AND 105; YOU FIT RIGHT INTO THAT CATEGORY. AS WE EXPECTED, PICK UP SOME NUMBERS THAT WERE A LOT BETTER. AS YOU CAN SEE, YOUR LAUNCH ANGLE INCREASED FOUR DEGREES AND BACKSPIN RATES MORE OPTIMAL. AND, AS A RESULT OF THAT, WE PICKED UP 8 YARDS IN CARRY DISTANCE, 6 YARDS IN TOTAL DISTANCE; THAT?S WHAT WE LIKE TO SEE WITH PEOPLE THAT GO THROUGH THE BALL-FITTING CHALLENGE. PICK THEM UP SOME YARDAGE, A LITTLE MORE CONSISTENCY OFF THE TEE AND BETTER SCORES. >> TITLEIST GOLF, THE NEW PRO V AND PRO VX BALL FOR 2009. >> I'M HERE ON TOUR WITH FORDY PITTS; HE IS THE TITLEIST TOUR CONSULTANT FOR GOLF BALL PERFORMANCE AND, HE?S GOING TO TALK TO US ABOUT THE NEW PRO V1 AND PRO V1X. TELL US ABOUT THIS GOLF BALL. IT?S A FAMILIAR ONE FOR ALL THE AVID PLAYERS, OUT THERE BUT, WHAT?S NEW ABOUT THESE PARTICULAR MODELS? >> WE MADE QUITE A FEW CHANGES TO THE PRO V1. ONE OF THOSE THINGS WE DID WAS, WE WANTED TO ADD SPIN TO THE GOLF BALL FOR MORE SHOT SHAPING, AND DISTANCE CONTROL TO ACCOMPLISH THAT, WE'VE GOT A NEW CORE FORMULATION THAT?S A LOT LARGER AND A LOT FASTER THAN THE PREVIOUS GENERATION PRO V1. THAT GIVES US MORE BALL SPEED AND MORE DISTANCE OFF THE TEE. GIVES US A LITTLE BIT MORE SPIN FOR THAT CONTROL. WITH THE PRO V1X, WE WANTED TO DO THE OPPOSITE. WE WANTED TO TAKE A BIT OF SPIN OUT OF THAT GOLF BALL FOR THE PLAYERS WHO TEND TO BE HIGH- SPIN; THEY NEED SOMETHING TO FLATTEN IT OUT A LITTLE BIT. WE PUT A DIFFERENT COVER FORMULATION ON IT AND, THAT HELPED REDUCE SOME OF THE SPIN. BOTH COVER MATERIALS ARE DIFFERENT THAN THE PREVIOUS AND THEY?RE MORE DURABLE. THAT WAS A BIG THING WITH OUR CUSTOMERS, EVEN THE PGA PLAYERS. >> THE PRO V1 AND THE PRO V1X ARE KNOWN AS FAVORITES ON TOUR. IS IT SOMETHING THAT THE AVERAGE PLAYER CAN HIT LIKE A TOUR PRO? >> ABSOLUTELY. WHEN WE LOOK AT GOLF BALL FITTING WITH PLAYERS AND EVEN RECREATIONAL PLAYERS SHOULD BE DOING THE SAME THING. YOU WANT TO LOOK AT THE SCORING CLUBS AND WHAT THEY DO AROUND THE GREEN AND, WHAT WE REFER TO AS PLAYERS? MONEY SHOTS. THEY?RE GO-TO SHOTS. IT?S GREAT IF A GOLF BALL GOES FURTHER FOR A PLAYER BUT, IF HE ALL OF A SUDDEN, CAN?T HIT HIS MONEY SHOT, THEN IT?S NOT NECESSARILY BETTER. THE BEST THING TO DO IS CONSULT YOUR LOCAL PRO, GET OUT ON THE GOLF COURSE, TAKE BOTH MODELS OUT THERE AND GIVE THEM A TEST. >> NEW FROM NIKE GOLF IS THE TOUR AND TOUR D GOLF BALL. >> THE NEW NIKE ONE TOUR BALL IS MAKING A HUGE IMPACT OUT HERE ON THE PGA TOUR. I'M HERE WITH BILL CONSTANTINE FROM NIKE GOLF, WHO IS GOING TO TALK TO US ABOUT THE TWO NEW VARIETIES OF THE NIKE ONE TOUR BALL. >> OUT HERE ON THE PGA TOUR, WE HAVE THE ONE TOUR AND THE ONE TOUR D GOLF BALL. OUR NIKE ONE TOUR GOLF BALL IS A FOUR-PIECE GOLF BALL THAT PROVIDES THE GOLFER WITH THE ULTIMATE IN DISTANCE AND CONTROL AROUND THE GREENS. OUR ONE TOUR D, ALLOWS THE GOLFER TO TAKE A LITTLE SPIN OFF THE GOLF BALL BUT, IT?S MORE FOR THE GOLFER LOOKING FOR A LITTLE BIT MORE DISTANCE. BOTH OF THESE GOLF BALLS HAVE A POWER TRANSFER LAYER THAT ALLOWS ENERGY TRANSFER EVEN ON MISHITS. THAT?S THE ONE THING PLAYERS HAVE SAID THAT THEY?VE SEEN THE BALL PERFORM THE SAME, EACH TIME, IN EVERY CONDITION. >> HOW DOES THE AVERAGE GUY MAKE THIS BALL WORK FOR HIM? >> I THINK THE BEST PIECE OF ADVICE FOR THE AVERAGE GUY AT HOME IS TO GO OUT TO THE GOLF COURSE, CHIP AROUND THE CHIPPING GREENS, SEE WHICH ONE HE FEELS AROUND THE GREEN. AND THEN, HIT IT OFF THE TEE TO SEE WHAT THEY LIKE. YOU?LL BE SURPRISED AT HOW GOOD IT IS AROUND THE GREEN; BOTH GOLF BALLS AND THE DISTANCE THAT YOU?LL SEE OFF THE TEE. >> WHICH BALL DOES TIGER PLAY? >> HE PLAYS THE ONE TOUR.
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